LeadVettr
For pay-per-call sellers and networks

Check every call before you route it.

Duplicate callers, repeat dialers and calls from nowhere cost you refunds and buyers. LeadVettr checks each call while it's ringing and tells your call platform accept, review or reject, with the reason in plain English.

Start free Setup for your platform

Works with Retreaver, TrackDrive, Ringba RTB, CallGrid, CallScaler and Twilio. Watch the 40-second setup. Your first 100 calls are free.

Incoming callsexample
  • (512) 867-••••Publisher 14 · No problems found
    0Accept
  • AnonymousPublisher 22 · No caller ID: the number was hidden
    60Reject
  • (214) 730-••••Publisher 22 · Same caller rang 3 times in the last hour
    50Review
  • (813) 442-••••Publisher 9 · Already sent to you as a web lead on Oct 3
    45Review
  • (305) 555-••••Publisher 31 · Caller ID uses the fictional 555 exchange
    40Review
1 clean · 3 flagged · 1 blockedanswered in ~0.2 s each

What it adds to your call platform

Calls and web leads, one history

Your call platform only knows its own calls. LeadVettr also knows the web leads you already sent or bought, so a consumer who filled in a form last week and calls today is spotted.

A grade for every publisher

Send each call's result back after it ends and LeadVettr grades every publisher by repeat callers, short calls and returns, so you know who to pay less or cut.

Reasons you can show

Every flagged call has a written reason and a record. When a buyer disputes a call, or you dispute a publisher's, you have the evidence ready.

How it works

  1. 1

    Connect your call platform

    Paste LeadVettr's address and your key into your platform's webhook settings, using the guide for your platform. About 15 minutes, no code.

  2. 2

    Every call gets an answer

    While the call rings, LeadVettr answers accept, review or reject with a 0-100 score and the reason. Your routing rules decide what each answer does.

  3. 3

    Results come back

    After the call, your platform sends the length and whether it converted. Publisher grades and the repeat-caller history get sharper every day.

What it checks

Hidden caller IDAnonymous, restricted or withheld numbers.
Callers from other countriesNumbers from outside the US and Canada, including +1 area codes that belong to other countries.
Fake caller numbersInvalid numbers, repeated digits, the fictional 555 exchange, and toll-free numbers consumers don't call from.
Repeat callersThe same number ringing again today, or three or more times in an hour.
Duplicates across calls and web leadsA caller you already received in the last 30 days, as a call or as a web form lead.
Location and publishersArea codes or caller states outside the states you sell, blocked publishers, and publishers whose calls keep getting returned.

US and Canada, in any industry: insurance, Medicare, legal, home services and more. The call check looks at the caller and the publisher, not the product, so it works the same for a roofing call as for a Medicare call. Live and warm transfers aren't supported.

Works with the platform you already use

RetreaverA campaign webhook on the Start trigger. The answer becomes call tags, and buyer tag filters route on it.
TrackDriveA pre-action trigger before each buyer is dialed. Rejected calls skip the buyer, each buyer can have its own rules, and the call is counted once.
RingbaCustom Scoring in real-time bidding (RTB) campaigns routes on the answer. On any plan, pixels record every call and its result for grades and evidence.
CallGridA webhook on Bid Received runs before routing. Rejection Logic blocks rejected calls; every other call routes as normal.
CallScalerA Caller Check step above your dial step hangs up on rejected calls. Blocked calls aren't charged to your buyers.
TwilioA Studio Flow asks LeadVettr about each call and hangs up or redirects rejected callers before connecting them.
Any other platformAnything that can call a URL when a call comes in: Invoca, your own IVR or dialer, or a buyer's system.

Watch the setup video for your platform below. Full step-by-step guides, with your key filled in, are on the Connect page once you sign in. Using a platform not listed here? Use the "Any other platform" guide: anything that can call a URL works.

Watch the setup for your platform

A 40-second video for each call platform: where to click in LeadVettr, then exactly what to paste into your platform.

Set up the call check in Retreaver · 40 s · example data · presenter is AI-generated

Founding customers

Questions

Every call, checked before you route it.

Connect your call platform and see what your buyers would have disputed.

Create a free account

Examples use made-up calls. LeadVettr provides risk signals, not legal advice.